Column: NFT mania crosses paths with the book world

People were surprised when a cryptocurrency consortium named Spice DAO paid $3,000,000 for one of the pitch books that avant-garde film director Alejandro Jodorowsky had created for his ultimately aborted mid-1970s attempt at a film version of Herbert’s science fiction classic. The pitch book is rare, and estimated to be worth $30,000 to $40,000, but the purchasing consortium paid much more because they had big plans.


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